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Automatic luxury wristwatches imports in the United States: data, top suppliers and prices

Imports of automatic luxury wristwatches by the United States reached $1.57 billion in 2024 (42 tonnes). It ranks 2nd of 177 countries for imports of this product. Value rose 12% on 2023. Over 2017-2024 the trade grew strongly, by about 15% a year on average.

Annual imports
$1.57B
+12% on prior year
Quantity
42 t
~$37299.30 per kg
World rank
2nd
of 177 countries
Supplier countries
60
14% of world imports
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Public statistics, latest complete year (2024). Values in US dollars. Page updated .

Imports by year, 2017-2024

$0K$391.6M$783.3M$1.17B$1.57B20172018201920202021202220232024

Hover or tap a year for detail.

Year by year

YearValueQuantity
2024$1.57B42 t
2023$1.40B25 t
2022$1.27B35 t
2021$1.18B27 t
2020$660.8M23 t
2019$818.7M27 t
2018$632.9M57 t
2017$581.0M3 t

Where the United States imports automatic luxury wristwatches from

Switzerland alone supplied 95% of it.

Share by partner country, 2024≥25%10-25%3-10%1-3%<1%
Supplier countryValueShare
Switzerland$1.48B95%
Italy$15.9M1%
United Kingdom$14.4M0.9%
Germany$11.9M0.8%
France$7.1M0.5%
Canada$5.7M0.4%
New Zealand$3.7M0.2%
Hong Kong$3.2M0.2%
Malaysia$2.3M0.1%
Spain$2.0M0.1%

Average import price per kg

The average declared value was about $37,299.30 per kg, close to the world average of $43,218.32.

United States
$37299.30/kg
World average
$43218.32/kg

Declared value divided by weight, all 2024 shipments. Prices per shipment and per company are in EximDataX.

Automatic luxury wristwatches exports from the United States

In 2024, the United States exported automatic luxury wristwatches worth $260.7 million (16 tonnes). That makes it the 4th largest exporter of this product worldwide, out of 118 countries. The largest buyer markets were Hong Kong (49%), Switzerland (24%), United Arab Emirates (3%).

DestinationValueShare
Hong Kong$127.7M49%
Switzerland$63.6M24%
United Arab Emirates$7.2M2.8%
Saint Maarten$6.7M2.6%
Cayman Isds$5.8M2.2%
France$5.4M2.1%
Aruba$4.6M1.8%
Germany$3.9M1.5%
Singapore$3.5M1.4%
Mexico$3.4M1.3%
Beyond the public totals

Who is behind these numbers in the United States?

The shipment records behind United States automatic luxury wristwatches imports (HS 9101.21): companies, dates, quantities and declared values.

Shipment records are in the platform

Tell us what you trade and we will show you the latest records on a live call.

United States on EximDataX

Direct customs feed: shipment-level records from the official customs source.

About this data

Source: CEPII BACI (reconciled UN Comtrade data), HS 2017 edition, release 202601, Etalab Open Licence 2.0. Annual values in US dollars at the customs border; quantities in tonnes where reported. HS 9101.21: Wrist-watches: (not electrically operated), automatic winding, whether or not incorporating a stop-watch facility, case of precious metal or of metal clad with precious metal.

Straight answers

Common questions

What is the value of automatic luxury wristwatches imported by the United States?

The United States imported automatic luxury wristwatches worth $1.57 billion in 2024, the latest year with complete public data, about 42 tonnes. That ranks it 2nd of 177 countries worldwide, with 14% of world imports. The value was up 12% on 2023.

Which countries supply automatic luxury wristwatches to the United States?

Switzerland was the largest supplier with 95% of the value ($1.48 billion), followed by Italy (1%) and the United Kingdom (1%). The top three together account for 97%, out of 60 supplier countries in total. Hong Kong grew fastest among the top ten, up 323% on the year.

What is the average import price of automatic luxury wristwatches per kg?

The average declared import value was about $37,299.30 per kg in 2024, 14% below the world average of $43,218.32 per kg. Because it averages all grades and sizes, treat the figure as a market benchmark, not a price offer.

How have imports of automatic luxury wristwatches to the United States changed since 2017?

Imports went from $581.0 million in 2017 to $1.57 billion in 2024, an increase of 170%. 2024 was the highest year in the period. Over 8 years the average was $1.01 billion a year.

Does the United States also export automatic luxury wristwatches?

Yes. The United States exported $260.7 million worth of this product in 2024, mainly to Hong Kong, Switzerland and the United Arab Emirates. On balance the United States is a net importer of this product, by about $1.31 billion a year.

What is the HS code for automatic luxury wristwatches?

The HS code for automatic luxury wristwatches is subheading 9101.21. It sits in HS chapter 91 (clocks and watches and parts thereof). The full list of codes and descriptions is on the HS 9101 page.

How can I find the companies behind this trade?

The totals here are public statistics; the company-level detail sits in EximDataX, which has a direct customs feed for the United States. Tell us your product to see it live.

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