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🇺🇸 United States imports of luxury watches: 2024 trade data

The United States imported $2.09 billion of luxury watches in 2024 (112 tonnes). It ranks 2nd of 204 countries for imports of this product. Value rose 10% on 2023. Over 2017-2024 the trade grew strongly, by about 12% a year on average.

imports 2024
$2.09B
+10% vs 2023
Quantity
112 t
~$18640.95 per kg
World rank
2nd
of 204 countries
Supplier countries
77
12% of world imports
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Public statistics, latest reported year 2024. Values in US dollars.

Imports of luxury watches by year, 2017-2024

$0K$522.4M$1.04B$1.57B$2.09B20172018201920202021202220232024

Hover or tap a year for detail.

Year by year

YearValueQuantity
2024$2.09B112 t
2023$1.90B129 t
2022$1.73B139 t
2021$1.60B212 t
2020$910.4M101 t
2019$1.19B105 t
2018$991.1M262 t
2017$938.1M363 t

Where the United States imports luxury watches from

One supplier dominates: Switzerland accounted for 91% of the value.

Share of luxury watches imports by partner country, 2024≥25%10-25%3-10%1-3%<1%
Supplier countryValueShare
🇨🇭 Switzerland$1.90B91%
🇬🇧 United Kingdom$38.4M1.8%
🇩🇪 Germany$21.3M1%
🇮🇹 Italy$21.3M1%
🇵🇹 Portugal$19.5M0.9%
🇫🇷 France$17.9M0.9%
🇮🇱 Israel$11.6M0.6%
🇨🇦 Canada$7.3M0.4%
🇪🇸 Spain$6.7M0.3%
🇳🇿 New Zealand$5.2M0.3%

Types of luxury watches under HS 9101

9101.21Wrist-watches: (not electrically operated), automatic winding, whether or not incorporating a stop-watch facility, case of precious metal or of metal…75%
9101.29Wrist-watches: (not electrically operated), (not automatic winding), whether or not incorporating a stop-watch facility, case of precious metal or of…13%
9101.11Wrist-watches: electrically operated, with or without a stop-watch, with case of precious metal or of metal clad with precious metal, with mechanical…11%
9101.19Wrist-watches: electrically operated, with or without a stop-watch, with case of precious metal or metal clad with precious metal, without mechanical…0.7%
9101.99Pocket-watches and other watches, including stop-watches: (excluding wrist-watches), with case of precious metal or of metal clad with precious…0.6%
9101.91Pocket-watches and other watches, including stop-watches: (excluding wrist-watches), with case of precious metal or of metal clad with precious…0.2%

Codes and full descriptions: HS heading 9101.

Average import price of luxury watches

The average declared value was about $18,640.95 per kg, 1084% above the world average of $1,573.97. This usually points to higher-grade or processed goods.

United States
$18640.95/kg
World average
$1573.97/kg

Declared value divided by weight, all 2024 shipments. Prices per shipment and per company are in EximDataX.

The United States also exports luxury watches

The United States exported $480.2 million of luxury watches in 2024 (130 tonnes). It ranks 5th of 165 countries for exports of this product. The largest buyer markets were Hong Kong (32%), Switzerland (30%), United Arab Emirates (11%). Among the main buyer markets, United Arab Emirates grew fastest (+157% on the year before).

DestinationValueShare
🇭🇰 Hong Kong$155.2M32%
🇨🇭 Switzerland$144.2M30%
🇦🇪 United Arab Emirates$53.1M11%
🇨🇦 Canada$20.7M4.3%
🇸🇽 Saint Maarten$10.7M2.2%
🇲🇽 Mexico$8.0M1.7%
🇰🇾 Cayman Isds$7.6M1.6%
🇩🇪 Germany$6.7M1.4%
🇫🇷 France$6.6M1.4%
🇬🇧 United Kingdom$6.6M1.4%
Beyond the public totals

Who is behind these numbers in the United States?

Public statistics stop at country totals and the last published year. EximDataX shows the shipment records underneath: the companies, dates, quantities and declared values, updated weekly.

Shipment records are in the platform

Tell us what you trade and we will show you the latest records on a live call.

United States on EximDataX

Direct customs feed: shipment-level records from the official customs source.

Updated weekly on EximDataX (some markets daily), while public statistics stop at 2024.

About this data

Source: CEPII BACI (reconciled UN Comtrade data), HS 2017 edition, release 202601, Etalab Open Licence 2.0. Annual values in US dollars at the customs border; quantities in tonnes where reported. HS 9101: Wrist-watches, pocket-watches, stop-watches and other watches; with case of precious metal or of metal clad with precious metal.

Straight answers

Luxury watches trade in the United States: questions

What is the value of luxury watches imported by the United States?

The United States imported luxury watches worth $2.09 billion in 2024 (112 tonnes).

Where does the United States import luxury watches from?

The main supplier countries in 2024 were Switzerland (91%), United Kingdom (2%), Germany (1%).

What is the average import price of luxury watches in the United States?

The average declared import value was about $18,640.95 per kg in 2024, against a world average of $1,573.97 per kg.

Does the United States export luxury watches?

Yes. The United States exported luxury watches worth $480.2 million in 2024, mainly to Hong Kong, Switzerland, United Arab Emirates.

What is the HS code for luxury watches?

Luxury watches falls under HS heading 9101 (Wrist-watches, pocket-watches, stop-watches and other watches; with case of precious metal or of metal clad with preciou). The six-digit codes under it split the product by type.

How can I find the companies trading luxury watches with the United States?

These public statistics stop at country level. EximDataX has a direct customs feed for the United States with shipment-level records, updated weekly, where you can see the importers and exporters by name.

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