Digital luxury wristwatches exports from the United Kingdom: data, top buyers and prices
The United Kingdom exported $10.2 million of digital luxury wristwatches in 2024 (14 tonnes). It ranks 10th of 122 countries for exports of this product. That is 43% more than in 2023. Over 2017-2024 it shrank by about 11% a year on average. The peak in this period was 2019, at $27.6 million.
Public statistics, latest complete year (2024). Values in US dollars. Page updated .
Exports by year, 2017-2024
Hover or tap a year for detail.
Year by year
| Year | Value | Quantity |
|---|---|---|
| 2024 | $10.2M | 14 t |
| 2023 | $7.1M | 15 t |
| 2022 | $11.1M | 18 t |
| 2021 | $10.6M | 13 t |
| 2020 | $18.8M | 24 t |
| 2019 | $27.6M | 37 t |
| 2018 | $25.0M | 45 t |
| 2017 | $23.4M | 42 t |
Where the United Kingdom exports digital luxury wristwatches to
The largest buyer markets were Hong Kong (35%), United States (34%), United Arab Emirates (13%). Among the main buyer markets, United Arab Emirates grew fastest, more than tenfold on the year before.
| Destination | Value | Share |
|---|---|---|
| Hong Kong | $3.6M | 35% |
| United States | $3.4M | 34% |
| United Arab Emirates | $1.3M | 13% |
| Macao | $370K | 3.6% |
| Switzerland | $214K | 2.1% |
| Ireland | $183K | 1.8% |
| Kenya | $181K | 1.8% |
| India | $100K | 1% |
| Malaysia | $90K | 0.9% |
| Singapore | $74K | 0.7% |
Average export price per kg
The average declared value was about $722.96 per kg, 1051% above the world average of $62.79. This usually points to higher-grade or processed goods.
Declared value divided by weight, all 2024 shipments. Prices per shipment and per company are in EximDataX.
Digital luxury wristwatches imports to the United Kingdom
Imports of digital luxury wristwatches by the United Kingdom reached $3.3 million in 2024 (24 tonnes). Its share of world imports was 1%. Most of the value came from Switzerland (33%), China (25%), Hong Kong (11%). Among the main suppliers, Poland grew fastest (+818% on the year before).
| Supplier country | Value | Share |
|---|---|---|
| Switzerland | $1.1M | 33% |
| China | $826K | 25% |
| Hong Kong | $377K | 11% |
| Dominican Republic | $182K | 5.5% |
| Poland | $135K | 4.1% |
| United States | $112K | 3.4% |
| Bahrain | $88K | 2.7% |
| Italy | $83K | 2.5% |
| Thailand | $73K | 2.2% |
| France | $69K | 2.1% |
Who is behind these numbers in the United Kingdom?
The shipment records behind United Kingdom digital luxury wristwatches exports (HS 9101.19): companies, dates, quantities and declared values.
Shipment records are in the platform
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Direct customs feed: shipment-level records from the official customs source.
Source: CEPII BACI (reconciled UN Comtrade data), HS 2017 edition, release 202601, Etalab Open Licence 2.0. Annual values in US dollars at the customs border; quantities in tonnes where reported. HS 9101.19: Wrist-watches: electrically operated, with or without a stop-watch, with case of precious metal or metal clad with precious metal, without mechanical display.
Common questions
What is the value of digital luxury wristwatches exported by the United Kingdom?
The United Kingdom exported digital luxury wristwatches worth $10.2 million in 2024, the latest year with complete public data, about 14 tonnes. That ranks it 10th of 122 countries worldwide, with 3% of world exports. The value was up 43% on 2023.
Which countries buy digital luxury wristwatches from the United Kingdom?
Hong Kong was the largest buyer with 35% of the value ($3.6 million), followed by the United States (34%) and the United Arab Emirates (13%). The top three together account for 82%, out of 70 buyer countries in total. Hong Kong grew fastest among the top ten, up 106% on the year.
What is the average export price of digital luxury wristwatches per kg?
The average declared export value was about $722.96 per kg in 2024, 1051% above the world average of $62.79 per kg. The figure blends every grade shipped, so it works as a reference point rather than a quote.
How have exports of digital luxury wristwatches from the United Kingdom changed since 2017?
Exports went from $23.4 million in 2017 to $10.2 million in 2024, a fall of 56%. The peak was 2019 at $27.6 million. Over 8 years the average was $16.7 million a year.
Does the United Kingdom also import digital luxury wristwatches?
Yes. The United Kingdom imported $3.3 million worth of this product in 2024, mainly from Switzerland, China and Hong Kong. On balance the United Kingdom is a net exporter of this product, by about $6.9 million a year.
What is the HS code for digital luxury wristwatches?
The HS code for digital luxury wristwatches is subheading 9101.19. It sits in HS chapter 91 (clocks and watches and parts thereof). The full list of codes and descriptions is on the HS 9101 page.
How can I find the companies behind this trade?
Shipment-level records for the United Kingdom reach EximDataX from a direct customs feed, with company names, dates and declared values. We can show them for your product on a short call.
Same product, other countries
World digital luxury wristwatches trade: top importers and exporters
More trade data for the United Kingdom
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