EximDataX

Toilet paper and tissues imports in Morocco: data, top suppliers and prices

Imports of toilet paper and tissues by Morocco reached $55.0 million in 2024 (22.4 thousand tonnes). That is close to the 2023 level. Across 2017-2024 the long-run trend was broadly stable.

Annual imports
$55.0M
+1.1% on prior year
Quantity
22.4K t
~$2.46 per kg
World rank
47th
of 225 countries
Supplier countries
41
0.4% of world imports
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Public statistics, latest complete year (2024). Values in US dollars. Page updated .

Imports by year, 2017-2024

$0K$14.7M$29.3M$44.0M$58.6M20172018201920202021202220232024

Hover or tap a year for detail.

Year by year

YearValueQuantity
2024$55.0M22.4K t
2023$54.5M20.8K t
2022$49.2M23.2K t
2021$58.6M30.0K t
2020$51.7M26.4K t
2019$56.3M28.1K t
2018$44.4M20.9K t
2017$36.6M18.0K t

Where Morocco imports toilet paper and tissues from

The largest suppliers were Italy (27%), Spain (23%), Turkey (23%). Among the main suppliers, China grew fastest (+139% on the year before).

Share by partner country, 2024≥25%10-25%3-10%1-3%<1%
Supplier countryValueShare
Italy$14.8M27%
Spain$12.9M24%
Turkey$12.7M23%
Egypt$6.8M12%
Portugal$3.7M6.8%
China$1.9M3.5%
France$1.2M2.1%
Germany$302K0.6%
Tunisia$157K0.3%
Netherlands$153K0.3%

Product types under HS 4818

4818.20Facial tissues and paper towels65%
4818.10Toilet paper23%
4818.90Paper and cellulose articles (other)7.2%
4818.30Paper tablecloths and napkins5.4%
4818.50Paper clothing and accessories0.3%

Codes and full descriptions: HS heading 4818.

Average import price per kg

The average declared value was about $2.46 per kg, close to the world average of $2.39.

Morocco
$2.46/kg
World average
$2.39/kg

Declared value divided by weight, all 2024 shipments. Prices per shipment and per company are in EximDataX.

Toilet paper and tissues exports from Morocco

Exports of toilet paper and tissues by Morocco reached $1.1 million in 2024 (549 tonnes). France alone took 67% of it. Among the main buyer markets, Kuwait grew fastest (+423% on the year before).

DestinationValueShare
France$737K67%
United Kingdom$113K10%
Kuwait$66K6%
Senegal$50K4.6%
Mauritania$48K4.4%
Turkey$29K2.6%
Cote d'Ivoire$20K1.8%
Belgium$11K1%
Canada$10K0.9%
Spain$6K0.6%
Beyond the public totals

Who is behind these numbers in Morocco?

The shipment records behind Morocco toilet paper and tissues imports (HS 4818): companies, dates, quantities and declared values.

Shipment records are in the platform

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Morocco on EximDataX

Mirror data: built from the shipment records of the countries that trade with it.

About this data

Source: CEPII BACI (reconciled UN Comtrade data), HS 2017 edition, release 202601, Etalab Open Licence 2.0. Annual values in US dollars at the customs border; quantities in tonnes where reported. HS 4818: Toilet paper, width 36cm or less or cut to size/shape; handkerchiefs, tissues, towels, serviettes, bed sheets and similar household or hospital articles, apparel and clothing accessories of paper pulp, paper, cellulose wadding or webs of cellulose fibres.

Straight answers

Common questions

What is the value of toilet paper and tissues imported by Morocco?

Morocco imported toilet paper and tissues worth $55.0 million in 2024, the latest year with complete public data, about 22.4 thousand tonnes. That ranks it 47th of 225 countries worldwide, with 0% of world imports. The value was up 1% on 2023.

Which countries supply toilet paper and tissues to Morocco?

Italy was the largest supplier with 27% of the value ($14.8 million), followed by Spain (23%) and Turkey (23%). The top three together account for 73%, out of 41 supplier countries in total. China grew fastest among the top ten, up 139% on the year.

What is the average import price of toilet paper and tissues per kg?

The average declared import value was about $2.46 per kg in 2024, close to the world average of $2.39 per kg. The figure blends every grade shipped, so it works as a reference point rather than a quote.

How have imports of toilet paper and tissues to Morocco changed since 2017?

Imports went from $36.6 million in 2017 to $55.0 million in 2024, an increase of 50%. The peak was 2021 at $58.6 million. Over 8 years the average was $50.8 million a year.

Does Morocco also export toilet paper and tissues?

Yes. Morocco exported $1.1 million worth of this product in 2024, mainly to France, the United Kingdom and Kuwait. On balance Morocco is a net importer of this product, by about $53.9 million a year.

What is the HS code for toilet paper and tissues?

The HS code for toilet paper and tissues is heading 4818. In Morocco the largest six-digit codes were 4818.20 (64% of the value) and 4818.10 (23%).

How can I find the companies behind this trade?

EximDataX rebuilds Morocco trade from the customs records of its trading partners, so the companies shipping to and from it are visible. Ask for a live look at your product.

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