Facial tissues and paper towels imports in Morocco: data, top suppliers and prices
Morocco imported $35.5 million of facial tissues and paper towels in 2024 (13.9 thousand tonnes). Its share of world imports was 1%. Value fell 5% from 2023. Over 2017-2024 the trade grew strongly, by about 9% a year on average.
Public statistics, latest complete year (2024). Values in US dollars. Page updated .
Imports by year, 2017-2024
Hover or tap a year for detail.
Year by year
| Year | Value | Quantity |
|---|---|---|
| 2024 | $35.5M | 13.9K t |
| 2023 | $37.1M | 13.8K t |
| 2022 | $26.3M | 11.9K t |
| 2021 | $31.2M | 14.5K t |
| 2020 | $28.7M | 13.4K t |
| 2019 | $28.5M | 13.4K t |
| 2018 | $22.0M | 10.2K t |
| 2017 | $19.2M | 8.7K t |
Where Morocco imports facial tissues and paper towels from
Most of the value came from Italy (35%), Spain (24%), Turkey (20%). Among the main suppliers, Egypt grew fastest (+30% on the year before).
| Supplier country | Value | Share |
|---|---|---|
| Italy | $12.2M | 35% |
| Spain | $8.4M | 24% |
| Turkey | $7.2M | 20% |
| Egypt | $4.5M | 13% |
| Portugal | $2.0M | 5.5% |
| France | $492K | 1.4% |
| China | $289K | 0.8% |
| Germany | $156K | 0.4% |
| Tunisia | $132K | 0.4% |
| Saudi Arabia | $18K | 0.1% |
Average import price per kg
The average declared value was about $2.56 per kg, close to the world average of $2.29.
Declared value divided by weight, all 2024 shipments. Prices per shipment and per company are in EximDataX.
Facial tissues and paper towels exports from Morocco
Morocco exported $252 thousand of facial tissues and paper towels in 2024 (68 tonnes). Most of it went to United Kingdom (45%), Kuwait (22%), Senegal (13%). Among the main buyer markets, Canada grew fastest, more than tenfold on the year before.
| Destination | Value | Share |
|---|---|---|
| United Kingdom | $113K | 45% |
| Kuwait | $56K | 22% |
| Senegal | $34K | 13% |
| Mauritania | $24K | 9.6% |
| Canada | $8K | 3% |
| France | $6K | 2.3% |
| Belgium | $5K | 1.9% |
| Spain | $3K | 1.1% |
| Cote d'Ivoire | $1K | 0.6% |
| Cameroon | $1K | 0.4% |
Who is behind these numbers in Morocco?
The shipment records behind Morocco facial tissues and paper towels imports (HS 4818.20): companies, dates, quantities and declared values.
Shipment records are in the platform
Tell us what you trade and we will show you the latest records on a live call.
Mirror data: built from the shipment records of the countries that trade with it.
Source: CEPII BACI (reconciled UN Comtrade data), HS 2017 edition, release 202601, Etalab Open Licence 2.0. Annual values in US dollars at the customs border; quantities in tonnes where reported. HS 4818.20: Paper articles: handkerchiefs, cleansing or facial tissues and towels.
Common questions
What is the value of facial tissues and paper towels imported by Morocco?
Morocco imported facial tissues and paper towels worth $35.5 million in 2024, the latest year with complete public data, about 13.9 thousand tonnes. That ranks it 33rd of 221 countries worldwide, with 1% of world imports. The value was down 5% on 2023.
Which countries supply facial tissues and paper towels to Morocco?
Italy was the largest supplier with 35% of the value ($12.2 million), followed by Spain (24%) and Turkey (20%). The top three together account for 79%, out of 25 supplier countries in total. Egypt grew fastest among the top ten, up 30% on the year.
What is the average import price of facial tissues and paper towels per kg?
The average declared import value was about $2.56 per kg in 2024, 12% above the world average of $2.29 per kg. Declared value divided by weight mixes every grade, so read it as a benchmark rather than a quote.
How have imports of facial tissues and paper towels to Morocco changed since 2017?
Imports went from $19.2 million in 2017 to $35.5 million in 2024, an increase of 85%. The peak was 2023 at $37.1 million. Over 8 years the average was $28.5 million a year.
Does Morocco also export facial tissues and paper towels?
Yes. Morocco exported $252 thousand worth of this product in 2024, mainly to the United Kingdom, Kuwait and Senegal. On balance Morocco is a net importer of this product, by about $35.2 million a year.
What is the HS code for facial tissues and paper towels?
The HS code for facial tissues and paper towels is subheading 4818.20. It sits in HS chapter 48 (paper and paperboard; articles of paper pulp, of paper or paperboard). The full list of codes and descriptions is on the HS 4818 page.
How can I find the companies behind this trade?
For Morocco, EximDataX reads the shipment records of the countries that trade with it and shows the companies on both sides. We can walk you through your product on a short call.
See what your buyers are buying.Then decide.
Everything we show you comes from official customs filings — records, not claims. 30 minutes. Your shipment. Your HS code. Real platform. If you don’t see something new about your market by the end of the call, we walk away. No follow-ups.