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Toothpaste imports in Kenya: data, top suppliers and prices

Imports of toothpaste by Kenya reached $15.0 million in 2024 (8.0 thousand tonnes). That is close to the 2023 level. Across 2017-2024 the long-run trend was broadly stable. The peak in this period was 2018, at $27.5 million.

Annual imports
$15.0M
-2% on prior year
Quantity
8.0K t
~$1.88 per kg
World rank
79th
of 221 countries
Supplier countries
39
0.2% of world imports
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Public statistics, latest complete year (2024). Values in US dollars. Page updated .

Imports by year, 2017-2024

$0K$6.9M$13.7M$20.6M$27.5M20172018201920202021202220232024

Hover or tap a year for detail.

Year by year

YearValueQuantity
2024$15.0M8.0K t
2023$15.3M6.8K t
2022$14.7M4.8K t
2021$14.7M5.8K t
2020$13.6M6.5K t
2019$14.6M7.2K t
2018$27.5M6.8K t
2017$13.4M6.4K t

Where Kenya imports toothpaste from

The largest suppliers were China (40%), Vietnam (26%), Indonesia (8%). Among the main suppliers, Egypt grew fastest (+125% on the year before).

Share by partner country, 2024≥25%10-25%3-10%1-3%<1%
Supplier countryValueShare
China$6.0M40%
Vietnam$3.9M26%
Indonesia$1.2M8.1%
India$1.2M7.8%
Egypt$715K4.8%
Slovakia$539K3.6%
South Africa$398K2.7%
Tanzania$334K2.2%
United Kingdom$216K1.4%
United Arab Emirates$154K1%

Product types under HS 3306

3306.10Oral or dental hygiene preparations: dentifrices92%
3306.90Oral or dental hygiene preparations: other than dentifrices6.6%
3306.20Oral or dental hygiene preparations: yarn used to clean between the teeth (dental floss)1.6%

Codes and full descriptions: HS heading 3306.

Average import price per kg

The average declared value was about $1.88 per kg, 64% below the world average of $5.25, which often means bulk or lower-grade product.

Kenya
$1.88/kg
World average
$5.25/kg

Declared value divided by weight, all 2024 shipments. Prices per shipment and per company are in EximDataX.

Toothpaste exports from Kenya

In 2024, Kenya exported toothpaste worth $2.6 million (347 tonnes). One buyer market dominates: Uganda accounted for 61% of the value. Among the main buyer markets, Tanzania grew fastest (+72% on the year before).

DestinationValueShare
Uganda$1.6M61%
Tanzania$486K19%
Mauritius$358K14%
Rwanda$152K5.8%
Djibouti$25K1%
Ethiopia$2K0.1%
Nigeria$2K0.1%
Burundi$1K0%
Malawi$1K0%
South Sudan$1K0%
Beyond the public totals

Who is behind these numbers in Kenya?

The shipment records behind Kenya toothpaste imports (HS 3306): companies, dates, quantities and declared values.

Shipment records are in the platform

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Kenya on EximDataX

Direct customs feed: shipment-level records from the official customs source.

About this data

Source: CEPII BACI (reconciled UN Comtrade data), HS 2017 edition, release 202601, Etalab Open Licence 2.0. Annual values in US dollars at the customs border; quantities in tonnes where reported. HS 3306: Oral or dental hygiene preparations; including fixative pastes and powders; yarn used to clean between the teeth (dental floss), in individual retail packages.

Straight answers

Common questions

What is the value of toothpaste imported by Kenya?

Kenya imported toothpaste worth $15.0 million in 2024, the latest year with complete public data, about 8.0 thousand tonnes. That ranks it 79th of 221 countries worldwide, with 0% of world imports. The value was down 2% on 2023.

Which countries supply toothpaste to Kenya?

China was the largest supplier with 40% of the value ($6.0 million), followed by Vietnam (26%) and Indonesia (8%). The top three together account for 74%, out of 39 supplier countries in total. Egypt grew fastest among the top ten, up 125% on the year.

What is the average import price of toothpaste per kg?

The average declared import value was about $1.88 per kg in 2024, 64% below the world average of $5.25 per kg. The figure blends every grade shipped, so it works as a reference point rather than a quote.

How have imports of toothpaste to Kenya changed since 2017?

Imports went from $13.4 million in 2017 to $15.0 million in 2024, an increase of 12%. The peak was 2018 at $27.5 million. Over 8 years the average was $16.1 million a year.

Does Kenya also export toothpaste?

Yes. Kenya exported $2.6 million worth of this product in 2024, mainly to Uganda, Tanzania and Mauritius. On balance Kenya is a net importer of this product, by about $12.4 million a year.

What is the HS code for toothpaste?

The HS code for toothpaste is heading 3306. In Kenya the largest six-digit codes were 3306.10 (92% of the value) and 3306.90 (7%).

How can I find the companies behind this trade?

EximDataX has a direct customs feed for Kenya, so the importers and exporters behind these totals are visible by name, shipment by shipment. Ask for a live look at your product.

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