Printed matter (other types) trade by country: top importers, exporters and prices
World trade in printed matter (other types) was worth $5.24 billion in 2024, about 404.2 thousand tonnes. That is an increase of 23% since 2017, and down 0% on 2023.
Public statistics, latest complete year (2024). Values in US dollars. Page updated .
World trade by year, 2017-2024
Hover or tap a year for detail.
Year by year
| Year | Value | Quantity |
|---|---|---|
| 2024 | $5.24B | 404.2K t |
| 2023 | $5.26B | 387.8K t |
| 2022 | $5.31B | 410.9K t |
| 2021 | $4.76B | 420.6K t |
| 2020 | $3.89B | 372.9K t |
| 2019 | $4.08B | 412.0K t |
| 2018 | $4.48B | 413.2K t |
| 2017 | $4.26B | 461.4K t |
Top printed matter (other types) exporting countries
China is the largest exporter with 17% of world exports, followed by the United States and Germany. The top three supply 38% between them, out of 212 exporting countries.
| Exporter | Value | Share |
|---|---|---|
| China | $873.3M | 17% |
| United States | $756.9M | 14% |
| Germany | $348.0M | 6.6% |
| Netherlands | $263.7M | 5% |
| Italy | $253.1M | 4.8% |
| Canada | $247.5M | 4.7% |
| France | $243.4M | 4.6% |
| United Kingdom | $234.9M | 4.5% |
| Belgium | $182.8M | 3.5% |
| Mexico | $169.5M | 3.2% |
| Austria | $165.7M | 3.2% |
| Poland | $121.4M | 2.3% |
Top importing countries and buyer markets
The United States is the biggest buyer with 15% of world imports, ahead of Germany and France. Demand is spread widely: the top three take 27% across 222 importing countries.
| Importer | Value | Share |
|---|---|---|
| United States | $763.5M | 15% |
| Germany | $381.2M | 7.3% |
| France | $264.6M | 5.1% |
| China | $204.7M | 3.9% |
| Canada | $197.9M | 3.8% |
| Singapore | $191.0M | 3.6% |
| Japan | $183.9M | 3.5% |
| United Kingdom | $177.3M | 3.4% |
| Mexico | $159.6M | 3.1% |
| Netherlands | $159.4M | 3% |
| Italy | $155.7M | 3% |
| Switzerland | $145.2M | 2.8% |
Average price per kg
The world average declared value was about $12.97 per kg in 2024. Among the main exporters, the Netherlands averaged $20.81 per kg and China $6.72 per kg, so grade and origin matter.
Declared value divided by weight, all 2024 shipments worldwide. Prices per shipment and per company are in EximDataX.
Related product types
Who is behind these numbers in this market?
The shipment records behind Printed matter (other types) (HS 4911.99) importers and exporters, worldwide: companies, dates, quantities and declared values.
Shipment records are in the platform
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Source: CEPII BACI (reconciled UN Comtrade data), HS 2017 edition, release 202601, Etalab Open Licence 2.0. Annual values in US dollars at the customs border; quantities in tonnes where reported. HS 4911.99: Printed matter: n.e.c. in heading no. 4911. HS 4911 codes.
Common questions
Which countries export the most printed matter (other types)?
China exported $873.3 million in 2024, 17% of the world total, followed by the United States (14%) and Germany (7%). In all, 212 countries reported exports of this product. The full ranking and map are on this page.
Which countries import the most printed matter (other types)?
The United States imported $763.5 million in 2024, 15% of world imports, ahead of Germany (7%) and France (5%). The top three importers together take 27%. Each country with its own page is linked from the table.
How big is the world trade in printed matter (other types)?
It was worth $5.24 billion in 2024, about 404.2 thousand tonnes. That is an increase of 23% since 2017. The peak year was 2022 at $5.31 billion. 212 countries reported exports and 222 reported imports.
What is the average price of printed matter (other types) per kg?
The world average declared value was about $12.97 per kg in 2024. Among the main exporters, the Netherlands averaged $20.81 per kg and China $6.72 per kg, so grade and origin matter. It is total declared value divided by total weight, so treat it as a benchmark, not a quote.
What is the HS code for printed matter (other types)?
The HS code for printed matter (other types) is subheading 4911.99, in chapter 49 (printed books, newspapers, pictures and other products of the printing industry; manuscripts, typescripts and plans). The first six digits are the same in every country; national tariffs add more. The full list of codes is on the HS 4911 page.
How can I find printed matter (other types) buyers and suppliers?
Company names sit below these country totals: EximDataX reads the customs records shipment by shipment, with dates and values. We can show printed matter (other types) buyers and suppliers on a short call.
See what your buyers are buying.Then decide.
Everything we show you comes from official customs filings — records, not claims. 30 minutes. Your shipment. Your HS code. Real platform. If you don’t see something new about your market by the end of the call, we walk away. No follow-ups.