Retail laundry detergent trade by country: top importers, exporters and prices
World trade in retail laundry detergent was worth $19.62 billion in 2024, about 11.89 million tonnes. That is an increase of 48% since 2017, and up 2% on 2023.
Public statistics, latest complete year (2024). Values in US dollars. Page updated .
World trade by year, 2017-2024
Hover or tap a year for detail.
Year by year
| Year | Value | Quantity |
|---|---|---|
| 2024 | $19.62B | 11.89M t |
| 2023 | $19.32B | 11.29M t |
| 2022 | $17.54B | 11.42M t |
| 2021 | $17.78B | 12.09M t |
| 2020 | $17.20B | 12.12M t |
| 2019 | $15.47B | 11.58M t |
| 2018 | $14.77B | 10.42M t |
| 2017 | $13.24B | 10.04M t |
Top retail laundry detergent exporting countries
Poland is the largest exporter with 9% of world exports, followed by the United States and Germany. The top three supply 24% between them, out of 177 exporting countries.
| Exporter | Value | Share |
|---|---|---|
| Poland | $1.69B | 8.6% |
| United States | $1.52B | 7.7% |
| Germany | $1.49B | 7.6% |
| France | $1.35B | 6.9% |
| China | $1.20B | 6.1% |
| Belgium | $1.12B | 5.7% |
| Italy | $938.7M | 4.8% |
| Netherlands | $936.4M | 4.8% |
| Spain | $855.8M | 4.4% |
| Mexico | $756.0M | 3.9% |
| United Kingdom | $707.7M | 3.6% |
| Czech Republic | $651.5M | 3.3% |
Top importing countries and buyer markets
The largest importers are Germany (10%), the United Kingdom (6%) and the United States (6%). 225 countries imported it, and the top three take 22% of the value.
| Importer | Value | Share |
|---|---|---|
| Germany | $1.96B | 10% |
| United Kingdom | $1.22B | 6.2% |
| United States | $1.16B | 5.9% |
| Canada | $1.14B | 5.8% |
| France | $1.10B | 5.6% |
| Belgium | $778.0M | 4% |
| Netherlands | $712.0M | 3.6% |
| Poland | $575.7M | 2.9% |
| Austria | $384.6M | 2% |
| Italy | $379.2M | 1.9% |
| Romania | $376.7M | 1.9% |
| Spain | $370.5M | 1.9% |
Average price per kg
The world average declared value was about $1.65 per kg in 2024. Among the main exporters, Germany averaged $2.55 per kg and China $1.13 per kg, so grade and origin matter.
Declared value divided by weight, all 2024 shipments worldwide. Prices per shipment and per company are in EximDataX.
Who is behind these numbers in this market?
The shipment records behind Retail laundry detergent (HS 3402.20) importers and exporters, worldwide: companies, dates, quantities and declared values.
Shipment records are in the platform
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Source: CEPII BACI (reconciled UN Comtrade data), HS 2017 edition, release 202601, Etalab Open Licence 2.0. Annual values in US dollars at the customs border; quantities in tonnes where reported. HS 3402.20: Washing and cleaning preparations: surface-active, whether or not containing soap (excluding those of heading no. 3401), put up for retail sale. HS 3402 codes.
Common questions
Which countries export the most retail laundry detergent?
Poland exported $1.69 billion in 2024, 9% of the world total, followed by the United States (8%) and Germany (8%). In all, 177 countries reported exports of this product. The full ranking and map are on this page.
Which countries import the most retail laundry detergent?
Germany imported $1.96 billion in 2024, 10% of world imports, ahead of the United Kingdom (6%) and the United States (6%). The top three importers together take 22%. Each country with its own page is linked from the table.
How big is the world trade in retail laundry detergent?
It was worth $19.62 billion in 2024, about 11.89 million tonnes. That is an increase of 48% since 2017. 2024 was the highest year since 2017. 177 countries reported exports and 225 reported imports.
What is the average price of retail laundry detergent per kg?
The world average declared value was about $1.65 per kg in 2024. Among the main exporters, Germany averaged $2.55 per kg and China $1.13 per kg, so grade and origin matter. It is total declared value divided by total weight, so treat it as a benchmark, not a quote.
What is the HS code for retail laundry detergent?
The HS code for retail laundry detergent is subheading 3402.20, in chapter 34 (soap, organic surface-active agents; washing, lubricating, polishing or scouring preparations; artificial or prepared waxes, candles and similar articles, modelling pastes, dental waxes and dental preparations with a basis of plaster). The first six digits are the same in every country; national tariffs add more. The full list of codes is on the HS 3402 page.
How can I find retail laundry detergent buyers and suppliers?
Company names sit below these country totals: EximDataX reads the customs records shipment by shipment, with dates and values. We can show retail laundry detergent buyers and suppliers on a short call.
See what your buyers are buying.Then decide.
Everything we show you comes from official customs filings — records, not claims. 30 minutes. Your shipment. Your HS code. Real platform. If you don’t see something new about your market by the end of the call, we walk away. No follow-ups.